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How POET Displays aims to bring new meaning to retail experiences

How POET Displays aims to bring new meaning to retail experiences

Matt Neill’s experience as a barista at Starbucks and Tim Horton’s has served him well in understanding how retail markets can benefit from interactive media displays. Neill is a fourth-year student in University of Waterloo’s Rhetoric and Professional Writing program with a specialization in digital media studies. He says shoppers’ current experience in retail environments […]

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A photo tour of the ROM's Barrick Gallery of Mining

A photo tour of the ROM’s Barrick Gallery of Mining

The ROM’s Barrick Gallery of Mining now has new interactive video displays that entice people of all ages to connect in new ways using modern video wall technology. The gallery, located in the ROM’s Teck Suite of Galleries: Earth’s Treasures (Level 2), is an interactive 600-square-foot space with multi-touch, animated displays and multi-media presentations. Just […]

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Trending.info paves 'digital sidewalk' that leads to informed communities

Trending.info paves ‘digital sidewalk’ that leads to informed communities

As a resident of Stratford, Ontario — a small town known for its tourism, festivals and events — Randy Huitema often struggled to find relevant information about various activities taking place in his community.  He would spend time scrolling through event listings, searching out useful Twitter feeds, and looking up restaurant reviews and specials, trying […]

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Inside PHD Canada's gamified approach to media planning

Inside PHD Canada’s gamified approach to media planning

Gamification is helping PHD Canada get its groove back. After a three-year winless streak at the Strategy Magazine awards, the marketing and communications agency picked up silver in the 2013 media agency of the year category. PHD was also the only Canadian firm to win gold at the 2013 Internationalist Awards for Innovative Digital Solutions […]

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How a Wharton School research paper's findings on gamification got completely warped

How a Wharton School research paper’s findings on gamification got completely warped

Two weeks ago, when I came across a post called “Gamifying the office? Don’t Bother,” on the Boston Globe’s Ideas blog I started to worry that the backlash against gamification might be justified. In the post, Kevin Hartnett discusses a recent research paper from a pair of Wharton School professors that more or less debunked […]

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McGill researcher makes strides on virtual ground

McGill researcher makes strides on virtual ground

The person: Jeremy Cooperstock is an associate professor in the department of electrical and computer engineering at Montreal’s McGill University. He’s a well-traveled person whose CV shows a multi-disciplinary academic with interests in IT, media, psychology, and more. His journey started in the 1980s and has taken him around the world many times since. Today, he’s the director […]

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Health-care UX entrepreneurs diagnose the best ways to get funding

Health-care UX entrepreneurs diagnose the best ways to get funding

All across Canada, entrepreneurs and healthcare professionals are developing various ways to improve the user experience of patients, but finding funding for such innovative solutions can leave many ideas on the drawing board. At the first meeting of the Toronto chapter of Health 2.0 at the MaRS Discovery District two weeks ago, a panel of […]

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Jess McMullin: The 'double-S curve' of a UX career

Jess McMullin: The ‘double-S curve’ of a UX career

Jess McMullin describes himself as “a thinker, researcher and designer who helps organizations innovate services, systems and policies to create a better world.” The term “UX” isn’t in there, but he manages to convey everything about what the work he does should do. Among many other things, McMullin is the founder at the Centre for […]

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