Patricia MacInnis

Patricia MacInnis is a freelance writer based on the east coast of Canada. She has been the editor of Computing Canada, Technology in Government and written for many technology publications.

How POET Displays aims to bring new meaning to retail experiences

How POET Displays aims to bring new meaning to retail experiences

Matt Neill’s experience as a barista at Starbucks and Tim Horton’s has served him well in understanding how retail markets can benefit from interactive media displays. Neill is a fourth-year student in University of Waterloo’s Rhetoric and Professional Writing program with a specialization in digital media studies. He says shoppers’ current experience in retail environments […]

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Touching the Future: SurfNet and the commercialization of surface computing

Touching the Future: SurfNet and the commercialization of surface computing

The Person: Jeff LaFrenz’s background as a computer engineer serves him well in his current post as SurfNet’s business development manager.  Based out of the University of Calgary, SurfNet is a research alliance of academics, industry and government representatives who work together to develop and commercialize software applications for surface computing. The Project: LaFrenz works with industry […]

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Why Canada's open data portal needed a usability upgrade

Why Canada’s open data portal needed a usability upgrade

Canada’s commitment to being a leader in open government was bolstered recently when the federal government launched the makeover of its open data portal, data.gc.ca, with improved user experience in mind. The site allows citizens, non-government organizations, researchers and others to leverage the more than 270,000 datasets the government has made publicly available – everything […]

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A Canadian doctor brings a UX focus to his health-care startup

A Canadian doctor brings a UX focus to his health-care startup

Damon Ramsey is on a mission to fundamentally change the way health-care providers get patients involved in their own care. The Vancouver-based family physician believes a lack of patient engagement is the single most neglected area of the healthcare system, but one where technology can improve patient care in the process. Ramsey is preparing to […]

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Games patients play: Ayogo carves out a niche in the health-care space

Games patients play: Ayogo carves out a niche in the health-care space

Diabetics and others with chronic illnesses have a new tool in their self-care arsenal courtesy of Ayogo, a Vancouver-based software developer that creates games and applications to help patients manage their conditions and connect with others in their peer group. Ayogo uses interactive social games to motivate patient activity, increase engagement and teach new skills, […]

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How Capital Networks built a loyal 'Audience' for Android in the digital signage market

How Capital Networks built a loyal ‘Audience’ for Android in the digital signage market

The Android operating system is often associated with the smartphone market, but a Canadian firm is using the open source software to make waves in the world of digital-out-of-home signage. Capital Networks, which is headquartered in Markham, Ont., recently introduced version two of its Audience for Android software platform. Powered by Android, the Audience for […]

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EthicalUX tackles strategy first, design second

EthicalUX tackles strategy first, design second

When you speak to everyone, you risk being heard by no one. That simple mantra drives the design process at EthicalUX, a Squamish, BC-based digital strategy company. Many companies make the mistake of launching Web sites or digital campaigns without much thought as to how that content flows or the overall picture it paints of […]

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Macadamian offers three suggestions for pain-free usability testing

Macadamian offers three suggestions for pain-free usability testing

Usability testing is a critical and often costly phase in the development of software products. But according to researchers at Macadamian — a user interface design studio that works with some of the world’s largest technology companies to create market-ready software products — the right approach can help speed time to market, gain stakeholder buy-in […]

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What gigapixels will mean for the future of interactive displays

What gigapixels will mean for the future of interactive displays

Imagine a state-of-the-art hospital where the floors transform into a digital canvas that guides visitors to their destinations.  Or an amusement park with hundreds of meters of interactive displays that are capable of locating a lost child. These are the kind of leaps forward projected in display technology, but we won’t see it hit the […]

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